3 Keys To Leadership with Nicole Pereira

online business Sep 09, 2021
3 Keys To Leadership


As a business owner of a multi-million dollar organization with 60+ employees, Nicole Pereira understands the rewards and challenges of operating a business and fueling its success. She has made it her life’s mission to provide other women with the business strategy tools and mindset mastery they need to be successful.

Connect with Nicole at: https://www.thegrowthacademy.ca



Here’s a glimpse of what you’ll hear…

▶️ [2:41] Horrible things have happened in the past. There is still hope for the future and from a leadership perspective, sometimes those are very public and horrible failures. You try to launch a new business and it doesn't go as planned. You make a big hire and it doesn't work. You implement a big marketing strategy and it falls flat and everyone around you can see it.
▶️ [5:24] Determine your velocity or the speed at which you can travel, but it's gonna determine where you go, because if people don't know where you want to go, they'll take you somewhere, but it might not be the place you intended. 
▶️ [7:52] I'm talking about listening to the market. I'm talking about listening to your competitors. I'm talking about listening to your suppliers, listening to your people, but not listening on a variety of different levels to be in tune with what. 
▶️ [9:58] Yeah. So what I'm hearing you say is that part and parcel of leadership is understanding the balance of knowing your industry, but also having the foresight to charge your own path. 
▶️ [13:07] So video is where it's at and particularly today, I would say YouTube pre-roll has been a game-changer in our automotive business, an absolute game-changer. 


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